C25120M – Business Administration: Marketing Certificate

Recommended Course Sequence

Year 1 – Fall

Complete all of the following:

Course Number	Course Title	Credits
MKT-120	Principles of Marketing	3

Min Grade: D

Complete all of the following:

Course Number	Course Title	Credits
MKT-220	Advertising and Sales Promotion	3
MKT-223	Customer Experience	3

Min Grade: D

Year 1 – Spring

Complete all of the following:

Course Number	Course Title	Credits
MKT-225	Marketing Research	3
WEB-213	Internet Marketing and Analytics	3

Min Grade: D

Complete all of the following:

Course Number	Course Title	Credits
MKT-232	Social Media Marketing	3

Min Grade: D

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